Posts tagged Packaging
Case Study: The Everyday Anthem’s Album Art Design Process

Recently I had the opportunity of working with a great up-and-coming band called The Everyday Anthem. The Everyday Anthem is hardworking pop-rock quintet from Atlanta, Georgia, for fans of All Time Low, Hit The Lights, and Boys Like Girls. Their newest release and debut full length album “Nobodies” was produced by All Time Low’s…

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Band Promotion - Five Effective Ways To Promote Your Music

There are so many bands that end up falling short of their goals because they don’t learn how to promote their band on social media. One of the biggest issues I’ve noticed is that bands fail to develop a content strategy across their social media channels. People use social media every day because they want to consume content. You don’t need to be a social media guru…

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The Importance of (Great) Album Art

No matter who walks through the door of the record store, no matter who logs onto iTunes and starts scrolling through the new releases they all have one thing in common. The first thing they are going to see is album artwork. It’s a tough reality for musicians to face, but their “book” WILL be judged by its cover. An album cover can be as pivotal as the music

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